The three big G, i.e. fidgeting, chuckling and stammering, have an absolute ban on broadcasting on my YouTube channel. Even if a small promise flashes up from time to time, it is still only cut in terms of theme and content, but never in an unfinished sentence. After less than five months, the channel has nevertheless climbed over the tens of thousands of times, which is not much for YouTube ratios, but it is quite remarkable for the shortness of time, because it also shows that you can be successful not only with debilitating cutting thunderstorms and exuberant transition and jingle.
I had already created the channel in 2010, but only sporadically used it as a storage for embedding various video snippets in the articles, until I thought in the end of February / beginning of March of this year about how our information could be made more sustainable and what is still missing. That a rather lukewarm lyant test run would become a real channel, I didn't have that on my radar at the time. In the meantime, it has become an average of 10,000 hours of view-time per month, after all.
A popular wisdom is that anyone who screams is wrong or is a YouTuber. At the end of February I had planned the counter-proof to the latter and see: go! The thanks go, of course, to the community, who actually gave me a starting bonus, but also to my family, who endured my whims resulting from the double burden with remarkable calm. In the meantime, everything has levelled again, including the adrenaline level. And I still need it
The learning curve is quite visible, even for myself. And sometimes you're almost ashamed of the first bumpy video walking and standing attempts with a wobbly camera and improvised mic. But that' is part of the story and I'm definitely not going to remove anything in hindsight. This chronicle of self-discovery is quite nice if you let it all be revisited in peace, because there is an enormous amount of time and overcoming in this process. In fact, you have to get used to your own face.
I admit that I underestimated all this a bit at the beginning, but what's the point? It's as it is now and you can't just dispose of a digital child like that at a virtual baby flap. Then there is the responsibility towards those who have pressed the subscription button. You have to reward that, even if it's not easy every day. And if I'm to be honest, I thought something about this video adventure.
What I'm trying to do on YouTube is actually completely against the trend of the loudand and the superficial, and still fills a certain niche quite purposefully. Thermal paste versus lip gloss and colorful infrared images against blue-colored hair, so to speak. And if I can't compete against all the squeaky and fidgety Kermits, at least I'm betting on reason and sustainability. Consumers of these small recolored screaming necks are also growing up for the most part. And that's the moment I'm waiting for 🙂
I also see it as a kind of educational task, because you have to face up to the new media, one way or another. Print is not (yet) dead, but few will survive, and the classic online portals will sooner or later die out without the direct involvement of social networks and the new formats that come with them. Simply because she will suffer the same fate as, for example, ZDF. survival long distance and active euthanasia in one.
That's why I didn't just push this channel, but all of us in the team have a pretty clear goal. This also means that there will be (positive) changes in the foreseeable future. Be it the look and presentation of the content, or much more basic things. That will soon be an issue, but all in its time. With the resources at our disposal, many things must be more securely controlled and planned. But haste is always the worst possible companion.
The next few weeks I will probably (have to) make myself a little rarer due to hardware, because it will be the Super Ryzen-Navi weeks with schnapps and night work. In this sense, one sees and reads(!) one another…