Everything super or what? The Super Weeks start today on igor’sLAB

Today in the afternoon, they start again, the exciting Super weeks of NVIDIA, and of course, I will fully report on each of the appointments again. Therefore, 3:00 PM is the new 6:00 AM. But why “Super”? In the wonderful, sometimes confusing world of computer hardware, the word “Super” has taken on a graphical, completely ray-traced meaning. It’s no longer just an enhancement of the good, but a magical marketing word that shifts the boundaries of the (im)possible in the world of graphics cards. It’s kind of like the ‘Super Kebab’, where everyone knows it’s the best way to feed hungry tech enthusiasts, spread a pinch of pixels, and a hint of high-end rendering, and to fill the cash register nicely. But what really lies behind this small but powerful word?

Once upon a time, “Super” was a simple superlative word, commonly used to describe a child’s day when they got their favorite ice cream. But now? Now, it’s a titan in the world of technology, a buzzword that makes the hearts of gamers beat faster and simultaneously brings wallets to tears. Imagine walking into a store to buy a new graphics card. You see the standard models and think: “Yes, this is what I need to finally play Cyberpunk 2077 on ultra settings!” But then, in a corner, something mysterious and new sparkles. It’s the “Super” version. Suddenly, the standard model seems so… ordinary and slow.

“Super” promises more performance, more FPS, more of everything. It’s like that piece of cake you don’t really need, but absolutely want because it looks better and adds more to your waistline. But is it really worth it? Is it worth paying the extra price just to see a few more shadows in the virtual world? One might think that “Super” is just a marketing ploy, a clever play on words to make us spend more money on something we don’t really need. But who can resist? In a world where “more” is often equated with “better,” “Super” seems to be the ultimate goal.

But let’s be honest: At the end of the day, it’s just a word. It’s the technology behind it that counts. Whether “Super” or not, the real superpower of a graphics card is its ability to bring our virtual worlds to life, to immerse us in stories we could otherwise never experience. Maybe that’s what’s truly “Super” about the whole thing. So, the next time you’re faced with the choice, always remember: “Super” is nice, but it’s also a sum of all tests and experience that counts. And sometimes, maybe a Super Susi is exactly what you need to dive into your own super virtual reality. See you later today! Just a bit later. Tomorrow, too 🙂