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Not again: Intel ‘Core Ultra 7’ Meteor Lake CPU spotted.

A mobile chip from Intel has once again been discovered that is part of the Meteor Lake series and has the suffix “Ultra” in its name. This confirms earlier leaks and rumors that Intel is deviating from its traditional Core naming format.

Source: TweakTown

The processor, originally known as the Core i7, has been replaced with the Intel Core Ultra 7 1003H. This was discovered by Benchleaks on Twitter and is based on PugetBench results. Thus, the new name of the processor is theoretically “Core Ultra 7” instead of “Core i7”. Intel has announced that they will make changes to the brand strategy in the course of releasing their Meteor Lake chips.

The current benchmark results could therefore be related to Intel’s plans. As noted, the name “Core Ultra 5” doesn’t seem quite appropriate, as the i5 silicon is mid-range and therefore can’t really be called “ultra”. It is possible that Intel will introduce various subcategories besides the “Ultra” category to differentiate CPUs within the existing i3, i5, i7 and i9 groups by performance levels. For example, there could be the “Core Ultra 5”, “Core Max 5”, “Core Plus 5” and maybe even a simple “Core 5”.

All just empty marketing talk?

There still seems to be confusion when it comes to the naming of Intel processors. One can understand that it might be helpful for laymen to specify a faster or slower model of a Core i5, rather than just a series of numbers and letters that are incomprehensible to many. However, it is unlikely that Intel will refer to the cheapest chip as “Core Slowcoach 5” or “Core Cheapo 5.” Instead, there is a risk that we will see a variety of marketing terms such as Plus, Max, Super, and Ultimate that ultimately have little meaning. Furthermore, we can’t really see what’s supposed to be “Ultra” about a Core i5….

It’s possible that we’re jumping the gun and this leaked information is just pre-release codenames that ultimately have no meaning or are even made up. We’re curious to see where Intel goes with its rebranding. However, we personally don’t see a big mistake in sticking with the tried and true brands like Core i3 and co. since everyone is familiar with them by now. However, if Team Blue wants to offer something different than the usual i5, i7, etc. Chips, we think they should make a complete change and move away from these numbers as a label. If a change is desired, then it should be well thought out.

Another option is to add a plus sign to the existing name to indicate the top models of that brand. For example, we could use Core i5 and Core i5+ to denote the fastest CPUs of this type. But it is also conceivable that we decide on Core 5 and Core Ultra 5 to designate the fastest models in this category. The exact designation will ultimately become clear when the time comes.

Source: TweakTown



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1,637 Kommentare 959 Likes

Solange der Meteor Lake nicht so ein Ankündigungsweltmeister wie Sapphire Rapids wird, und diese Sichtungen nicht das Silizium Gegenstück zu Nessy (Loch Ness Monster) sind, wär der Namenswirrwarr ja noch harmlos. Intel muß hier wirklich noch dieses Jahr zu Potte und Intel 4 in die Großserie kommen, sonst wird's ziemlich eklig für die Firma. Und, wie man mit den großen Verspätungen bei Phoenix sieht, braucht AMD hin und wieder Mal einen Tritt in den Hintern von den Blauen damit sie nicht einschlafen.

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25 Kommentare 11 Likes

Dann heißen die Dinger eben in Zukunft Core u7, Core p5, Core m3 und Core s1 :ROFLMAO:

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Igor Wallossek

Editor-in-chief and name-giver of igor'sLAB as the content successor of Tom's Hardware Germany, whose license was returned in June 2019 in order to better meet the qualitative demands of web content and challenges of new media such as YouTube with its own channel.

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