Truth, glimmer of hope, or just a bad joke after all? It almost looks like 3dfx Interactive, one of the most iconic GPU manufacturers from the past, is now making an unexpected comeback after 20 years. A new Twitter account reportedly run by the company has tweeted that the company will return and make a big announcement next week. The older ones of you will surely remember, because the Voodoo graphics card series, which was developed and manufactured by 3dfx Interactive, is practically a legend.
The company used to be a big competitor for other GPU manufacturers, especially NVIDIA. After several rather lackluster product launches, the company filed for bankruptcy and most of its technology and assets were acquired by NVIDIA in 2002 for $70 million. So it’s not that NVIDIA bought the company then, as often rumored, but it was de facto a mere remnant sale of an already broken company. By the way, this should also include the acquisition of the complete brand and logo, which makes the whole thing even more interesting.
However, this new account now seems to indicate that 3dfx Interactive could be returning after a 20 year wait (however and as whatever) and will be making a first big announcement on Thursday August 5, as early as next week. No one can know what the company will actually end up announcing, but if it is indeed a true new entry, then we would have yet another major player in the GPU market alongside NVIDIA, AMD and Intel.
However, one could now even speculate that NVIDIA is behind it in the end, in order to establish a kind of extra brand and maybe even split the divisions outwardly in such a way that a real gaming brand could emerge. Granted, that’s an awfully big speculation cookie, but a highly interesting one. You should also follow the tweet and the whole discussion for once, because skepticism and healthy distrust prevail.
3dfx Interactive is coming back, 20 years later. Prepare for an major announcement regarding our return this Thursday! pic.twitter.com/KXPeY20lQ7
— 3dfx Interactive (@3dfxofficial) July 30, 2021