Apple was the first private company to exceed its market value of usd 1 trillion yesterday. The share value was USD 207.05 per share. This is due to the quarterly figures presented for this purpose. These have exceeded analysts' forecasts and investor expectations. Although critics were heard at the last launch of the iPhone when the price of 1149 EUR became known in Germany, this wave quickly re-emerged. And many also criticized the lack of innovation. Nevertheless, the Group was again able to increase its profit and sales.
While it is known that the iPhone X sold worse than the company expected, the high price and more sales of other products have allowed the ruble to roll on. Overall, 3% more iPhones were sold and it paid off once again that Apple also has other products in its range.
Both quarterly revenues and the number of products sold increased by 16% compared to the same quarter of the previous year. While revenue in the second quarter of last year was about USD 52.8 billion, the last quarter was USD 61.1 billion. The largest increases were in China and Japan, at 21% and 22%. Growth in Europe was comparatively moderate, with a 9% increase.
However, the dependence on the iPhone is still too great. Tim Cook recognised this some time ago and tried to counteract it with other things. This is now paying off, at least in part. The share of revenue from services and other products (not iPhone, not Mac and not iPad) has risen by about a third each. Services account for about one-fifth of revenue.
Although the purchases are still made via the App Store, which are almost exclusively handled via the iPhone, in return the customer connection is traditionally large. In addition, Apple can generate revenue here, even if customers choose not to buy a new iPhone.
Apple may not be the first company on paper to exceed its market value of more than a trillion dollars, but it is arguably the first company to receive it over a longer period of time. This means that the company is worth more than the economic performance of some countries. The cash reserves are also worth 285 billion euros. USD huge.
Petro China had a market capitalization of one trillion dollars when it went public in 2007. That's why Apple, in fact, isn't the first company with a value of .1 trillion U.S. dollars. However, Petro China's value fell sharply after the stock market launch and has not recovered significantly since then. At Apple, however, there is much to suggest that the value (for now) does not change downwards so quickly.